Since its establishment in 2007, the Untitled Artists Fair has emerged as the UK’s largest and most dynamic artist-owned event. The fair offers an unparalleled platform for artists to showcase and sell their work directly to collectors.
A Canvas of Creativity and Community
From 12th to 14th July, the historic Chelsea Old Town Hall on the world-famous Kings Road will play host to an always vibrant event that invites art enthusiasts to immerse themselves in a rich tapestry of creativity.
A Unique Art Market Experience
With up to 170 exhibitors presenting their work commission-free, the Untitled Artists Fair fosters an environment where all sales income goes directly to the artists. This setup not only allows visitors to make informed purchases but also provides an opportunity to acquire art at significantly discounted prices. The fair’s inclusive atmosphere attracts both seasoned collectors and art-loving newcomers, ensuring a diverse and engaged audience. This model breaks away from traditional art sales structures, promoting a more intimate and direct connection between the artist and the buyer.
Opening Times
Friday Private View: 5pm – 9pm Invitation by Request
Saturday: 11am – 6pm Free Entry
Sunday: 11am – 5pm Free Entry
The Art Market in London: A Flourishing Scene
The Untitled Artists Fair is a key component of the broader London art scene, which is renowned for its diversity and dynamism. London’s art market is a melting pot of contemporary and traditional art, attracting a global audience of collectors, critics, and enthusiasts. The city’s art fairs, including the Untitled Artists Fair, are pivotal in maintaining London’s status as a leading global art hub. These events provide vital platforms for artists to gain exposure, sell their work, and build networks.
Art fairs play a crucial role in the art market, offering artists a venue to present their work to a large and diverse audience. For collectors, these fairs are an opportunity to discover new talent and purchase unique pieces directly from the creators. This direct interaction is invaluable, allowing for a deeper understanding of the artworks and their creators. Additionally, the absence of gallery commissions means that buyers can often acquire works at more accessible prices.
A Bright Future
As the Untitled Artists Fair continues to thrive, it remains dedicated to its mission of empowering artists and connecting them directly with their audience. With each edition, the fair not only showcases a diverse array of art but also cultivates a community where creativity and collaboration flourish. This emphasis on community and direct interaction sets the Untitled Artists Fair apart, making it a must-visit event in the London art calendar.
Whether you are an experienced collector or a newcomer to the art world, the Untitled Artists Fair offers a relaxed and enriching environment to discover and acquire art. The fair is a celebration of creativity, providing a platform for artists to share their vision and for visitors to engage with art in a meaningful way. Mark your calendars for this year’s event and experience the unique charm and talent of this exceptional fair.
Testimonials of Success and Community
The fair’s commitment to providing a supportive and professional environment is reflected in the experiences of many exhibitors. Chris Macfarlane, one of the fair’s exhibiting artists, expressed his gratitude for the support and organisation provided by the event’s team, which helped him achieve remarkable sales. “Your expertise in handling logistics and planning was invaluable. Including residual sales since the show, my total items sold so far come to 13 – a huge achievement for my first time exhibiting.”
Sandra Turnbull, another artist, praised the event’s management amid the challenges posed by the pandemic. “Congratulations on organising so many artists under one roof with COVID and safety in mind. The opening night was buzzing, and my stand near the bar was a big success.”
It’s not just experienced artists who reap the rewards. Susanne Ballinger, who was new to art fairs, appreciated the clear communication and guidance. “You were very approachable and always replied to my emails promptly. It was great to sell my art without gallery representation and commission.” This sentiment is shared by many artists who find traditional gallery representation challenging and often prohibitive due to high commission rates and limited exhibition opportunities. The fair offers a refreshing way for artists to engage directly with enthusiasts.
Denise Williams shared how taking a chance on the fair paid off. “I was worried about the budget, but my work was welcomed and praised. I met amazing people, and it was a most enjoyable event.” For many artists, participating in the Untitled Artists Fair is a significant investment in both time and money, yet the return—both financially and in terms of exposure—often exceeds expectations.
For Philips-Mclean Mosaics, the fair was transformative. “This was the first time my art left my studio. I invested £1200 on my stand and sold enough art to easily recoup my investment. I made valuable contacts and now sell my art in five countries. It was a very successful event and I have already booked again.” This kind of success story underscores the fair’s role as a launchpad for artists, providing them with critical exposure and networking opportunities that extend beyond the event itself.
Helen Fox highlighted the talent and atmosphere of the opening night, while Nicola Troll and Nicola Rabbett both expressed their gratitude for the supportive community and the opportunity to connect with fellow artists and art lovers from around the world. The sense of camaraderie among participants is a hallmark of the Untitled Artists Fair, allowing for a collaborative rather than competitive environment.
Stephanie Davies-Arai praised the fair’s flawless organisation and marketing. “The promotion was faultless, as evidenced by the numbers attending. I enjoyed the fair immensely and made some good contacts.” Effective marketing and promotion are crucial for any successful event, and the Untitled Artists Fair consistently attracts a high volume of visitors, from serious collectors to casual browsers.
Brad Kenny and Colin Merrin also shared their positive experiences, noting the consistent flow of visitors and the high standard of work displayed. Merrin’s sales continued even after the event, highlighting the fair’s lasting impact. “I sold well at the fair, but I’ve sold more since, as people have contacted me afterwards to buy paintings. I also had interest from two galleries. Regarding booking the same stand for next year; yes please.”
For more information and to subscribe for free tickets, visit the Untitled Artists Fair website. The fair’s team is always happy to assist with any inquiries, ensuring that both exhibitors and visitors have a seamless and enjoyable experience. Don’t miss the opportunity to be part of this buzzing community of artists and art lovers.
By championing artists and creating an accessible and engaging environment, the Untitled Artists Fair is not just an event, but a cornerstone of London’s thriving art scene. Join us this July and be part of a movement that celebrates and supports the incredible talent within the art world.
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