The first international sustainable lifestyle magazine

28 June 2012

Sustainable Starbucks

Written by Published in Digital content Read 764 times
Big business and sustainability don’t normally go hand in hand. So when giant of the coffee shop industry, the mighty Starbucks, launched a new initiative back in 2008 with an aim to eventually have most, if not all stores LEED certified, many could not contain their astonishment. But with a history of environmentalism and sustainability, this new programme only cements their reputation as a company with real vision. We take a look at their latest ‘green’ coffee shop venture in Amsterdam to discover more about these exciting changes

starbucksfoyerHoused in the vault of an old bank, this concept café of the future is a staggering 4,500 feet and yet despite its vast size manages to retain a cozy, community feel with the help of zones, levels and recycled materials that help give it that peculiarly intimate 'Starbucks' atmosphere.

In complete contrast to the usual Starbucks appearance, however, 'The Bank' utilizes sustainable materials found locally, as well making the most of what the building already had to offer including its now fully exposed concrete and magnificently restored 1920s marble floor.

As well as the reclaimed school chairs, window cushions and perfectly integrated local design touches, the ceiling has also been beautifully clad in almost two thousand individually cut blocks of repurposed Dutch oak creating a striking visual impact.

It is abundantly clear that beauty has not suffered at the price of sustainability and can only be an exciting insight into what's to be expected next from these masters of the mainstream coffee market.

Starbucks have actually been working closely with the U.S. Green Building Council to develop certification systems for retail projects since as far back as 2001. Whilst they may not have been widely advertising this move towards more eco-conscious stores, their ongoing efforts to improve the companies environmental impact are impressive and encouraging to say the least. Not leaving any stone unturned, the company's sustainability plans  extend to the use of less toxic materials, general waste reduction and water saving strategies. 

The Amsterdam location is proof that these changes can be implemented with success and panache. A starbucksbaristas2multifunctional space, which even has its own bakery and coffee laboratory, Starbucks hope this will become a community space for local people to gather, listen to music, hear poetry and, of course, drink coffee. 

Not content to merely move with the times, this company are pre-empting them, using all their initiative, passion and know-how to progress coffee culture into the next decade and beyond.

We'll raise a cuppa Joe to that!

For more information on Starbucks responsibility report, goals and progress please visit www.starbucks.com
starbucksamsterdam








 

©Sublime Magazine. All rights reserved.

Sublime

 

Sublime is the first international sustainable lifestyle magazine.

Inspiring people since 2004 to advance social and environmental sustainability.

We are changing the media.

Join us to change the world!

Contact us

167 Southwood Lane
London
UK
  +44 (0)20 83747695
  info@sublimemagazine.com
 

 

Get in touch

Contact us by email
Keep in touch